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Hi, my name is Alexandre. I'm a senior UX/UI Designer and I love designing human-centered digital experiences. Currently I'm a designer at BV bank in São Paulo.

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Skills

In the last 10 years I became a specialist in digital editorial (for tablets), then I got to know Design thinking that changed my way of looking at and doing design, I worked as a Brand designer for a big company and finally became a UX designer when I could help the São Paulo's Education Department, Dock Means of Payments and BV Bank to create amazing experiences.

Me on the photo with duotone pink effect

My Skills below are a way to visually and metrically represent my knowledge in the UX/UI area.

Research
60
Usability test
100
Ui
90
Visual design
100
Workshop facilitation
50
Comunication
100
Problem-solving
90
Team work
100

Time capsule

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2012

Tablets had just arrived on the market and most publishers decided to bet on the new format of magazines, taking advantage of all the interactivity of tablets and it was exactly the moment when I started to interact with digital products producing important magazines in Brazil such as Istoé, Super Interessante, Select among others.

Period tags:

Digital Editorial
Interaction

2014

I opened my first creative services company due to the opportunities that arose at that time. I still do some special projects when required.

Period tags:

Digital Editorial
Interaction
Art direction
Branding

2016

I had the opportunity to work as a graphic designer in a service design company supporting project teams with creative demands. These teams developed their projects using the design thinking methodology. It was a great opportunity to get to know the methodology and all its tools at that time. It was a moment of change in the way I acted as a designer.

Period tags:

Editorial
Graphic design
Art direction
Book design

2018

Working as a branding designer at Dr. Consulta, I had my first contact with a digital project team that determined my next steps as a UX/UI designer. I was responsible for the company's branding, making all the necessary contacts with content producing agencies, ensuring brand consistency in all its aspects indise and outside of the company and given the necessary coordinates to ensure the correct perception of the company with its customers.

Period tags:

Coordination
Branding
Key visual

2019

The first job I had as a UX/UI designer was at the Municipal Department of Education in São Paulo, helping to develop and build the Pedagogical Management System for teachers in the municipal network of schools in São Paulo. An impactful project for helping more than 40k teachers daily.

Period tags:

UX
UI

2020

As a Product designer, I was responsible for all of BV's bank Open Finance services for a period of 1 year and 3 months, discussing together with the stakeholders the alternatives and prioritys and bringing the user's needs to the solutions found along the development journey.

Period tags:

Product design
UX
UI

2021/2022

I had the opportunity to contribute to the development of a backoffice system at Dock Means of Payments where I worked as a product designer, working together with PO and PM in a more business spectrum and bringing a product vision to the team and also acting as a ux /ui in the development of on-screen product solutions, from the beginning of the research, through definition, ideation, prototyping, testing and also the delivery.

Period tags:

Product design
UX
UI

2022/2023

Now, back at Banco BV, I am helping to develop a Backoffice product for the bank's Pricing area where the entire product logic has been highly altered to give more flexibility and new possibilities to the depricing structuring team. Another backoffice experience that I love to do. As before, I bring the necessary product vision to the team together with PO and PM, at the same time that I bring the solutions for each case. A work done from the beginning through the research, through the definition, ideation, prototyping and testing and finally, the delivery.

Period tags:

Product design
UX
UI

If you are interested in more information about my experience, be sure to download my CV where you will find contact information and much more. Thanks.

Dear jobs

Select magazine

Soon

Website Open banking BV Bank

Soon

Website Cia. da Consulta

Soon

Tablet Super Interessante

Soon

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Behance
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Email: alemacedo@gmail.com